What an energizing WATT morning.
Dorie Morales got us thinking about sustainable travel and how the small choices really do add up. From aluminum Solo cups to foldable straws to toothpaste tablets, the conversation was practical, lively, and a great reminder that being more thoughtful does not have to be complicated.
Marcy Maslov shared the story behind her E Factor board game, and wow… what a journey. After being asked to do unethical things in prior jobs, she woke up at 3:00 a.m. with an idea she could not ignore. She turned that vision into an executive summary, found the right people, and structured a revenue share instead of taking on a huge upfront cost. Such a strong reminder to be clear on the purpose, know what you want people to learn, and make it fun.
Marlene Imirzian brought exciting news and serious inspiration. Her firm was one of 50 architectural firms selected for the upcoming book Out There: New Architecture Across America, and three of her projects were among the 170 chosen. She also shared her thoughtful approach to design: understand the end goal first, bring the team in early, and create spaces that are inclusive, functional, and beautiful. From the Butterfly Pavilion to Girl Scout Camp to the Heavy Duty Advanced Transportation Facility, her work reflects purpose, planning, and creativity. And one of the best takeaways? Thoughtful, inclusive design does not have to cost more.
Three women. Three very different perspectives. So many smart takeaways.
That is what makes WATT so special — women at the top who are building, creating, rethinking, and moving things forward.
Which one hit home for you most?