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VR Usage Is Down

VR

VR usage is down among kids. Which I think is good thing. Good for kids to be outside playing and not with their face in a box.

Last week, Mark Zuckerberg announced an exciting new feature in his company’s metaverse platform — legs. (Cue the memes.)

Days later, The Information reported that Apple’s upcoming mixed reality device will have two downward-facing cameras to better capture leg movements.

Excitement around legs…

… underlines the fact that we’re still very much in the early days of mixed reality’s development — and the challenges these companies face in shifting impatient consumer outlooks.

While the technology improves, early adopters are spending less time with these products.

Weekly teen use of these platforms has dropped 3% this year.

The WSJ found that most users in Meta’s Horizon Worlds don’t return to the app after the first month.

The Verge reported that Meta’s own employees “are barely using it.”

In other words, Apple will likely need more than legs to make mixed reality lucrative.

The Hustle 10/18/2022

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