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Identify Top Priorities


The market for Selling and Acquiring Businesses is still strong! Sellers are receiving multiple offers, but the ‘chosen’ Buyers aren’t always the ones writing the biggest checks. Decide what you want! Is a lower price OK if it ensures that the buyer is a better fit for your culture? Or is a million-dollar price cut your choice if it means the difference between years of seller financing and full cash at close? Is staying on health care or an employment contract an attractive option or are you done?

These are types of choices that Sellers face all the time. You should consider & evaluated deal structures carefully, long before you reach the negotiating table. Whether or not you realize it, you’re positioning and negotiating from day one of deciding to sell. If you have not identified your priorities, you may give a buyer the wrong impression leading to a less than desirable transaction or even an unsuccessful attempt at selling.