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CFO Insights

CFO Insights

Integro CEO Club Blew It Out of the Park!

Over 180 professionals packed the room for this month’s CEO Club to hear directly from top Arizona CFOs on “Strategy Through Time: Learning from the Past, Navigating the Present, and Shaping the Future.”

Donald Laughlin kicked us off with compelling insights from CFO survey data on what’s really happening inside AZ. Then the powerhouse panel—Adrian Brown, Jackie Wallace, and Steve Park—delivered a masterclass in modern CFO leadership.

  • Key Takeaways:
  • Today’s CFO must be a forward-thinking strategist, not just a financial historian
  • Success demands accurate, timely financials—because you simply can’t fly blind
  • Strong CFOs communicate, collaborate, and lead across the C-suite, breaking down silos
  • Financial planning, data analytics, and risk management are now core to the role
  • It’s all about getting the right people on the bus and steering toward sustainable growth

Hearing Steve reflect on managing cash during uncertainty, or Donald on navigating zero revenue for four months across 18 gym locations, was a powerful reminder of what resilience and strategic thinking really look like.

Grateful to be part of a room filled with energy, ideas, and leadership. This is what community and continuous learning are all about.

#CFOLeadership #CEOClub #StrategicFinance #BusinessLeadership #PhoenixBusiness #CLevelInsights

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